Conferences

‘NP Yes or NP No: Challenging the Status-Quo on NPS Scores’ Is Available Now!

2022-11-29T13:59:13+00:00

'NP Yes or NP No' is available now! -Would you recommend this discussion to a friend? Love them or hate them, NPS scores are everywhere in the brand world; but should they be? At Blue Yonder, we’re big believers in tracking metrics that matter, asking and tracking the right questions for businesses which have [...]

‘NP Yes or NP No: Challenging the Status-Quo on NPS Scores’ Is Available Now!2022-11-29T13:59:13+00:00

The C4RI comes to London!

2022-10-24T14:09:16+00:00

The C4RI comes to London! -Blue Yonder premiers the second event in The Campaign for Real Innovation at The Whirled Cinema in Brixton Last week, Blue Yonder hosted the second event in The Campaign for Real Innovation series in Brixton, Lodnon. 'The Foundations of Innovation' is an interactive session featuring [...]

The C4RI comes to London!2022-10-24T14:09:16+00:00

Sustainability In The Real World – Richard Heath

2022-08-25T12:30:02+00:00

Unpicking sustainability:Bridging the gap between what people want from brands, and why they actually buy them Nobody wants the brands they buy to actively hurt the planet, yet everyday millions of products are sold that ultimately have a negative environmental impact. Richard Heath explores the complex relationships between people’s views on sustainability and their purchase [...]

Sustainability In The Real World – Richard Heath2022-08-25T12:30:02+00:00

The Next Generation of Insights Leaders panel at IIEX EUROPE

2022-08-25T12:36:16+00:00

The Next Generation of Insight Leaders |Panel at IIEX Europe At this year's IIEX Europe, Gregg Archibald, the managing partner at Gen2 Advisors sat down with 3 members of the Future list : Josipa Majic, Melina Palmer and Hannah Kirk Hannah Kirk is a Innovation Manager at Blue Yonder. She joined [...]

The Next Generation of Insights Leaders panel at IIEX EUROPE2022-08-25T12:36:16+00:00

Sometimes you need to wear a different hat – Hannah Rogers

2022-08-25T12:38:19+00:00

Sometimes you need to wear a different hat|Hannah Rogers This conference talk was featured at the MRS: Storytelling Conference in 2022. In this talk, find out how Blue Yonder, Just Eat, Sainsbury’s, The Football Association and others are using storytelling techniques to communicate with customers. This session focuses on highlighting [...]

Sometimes you need to wear a different hat – Hannah Rogers2022-08-25T12:38:19+00:00

NewMR: Future Thinking – Attribute Mapping

2022-08-25T12:39:37+00:00

Future Thinking: Attribute Mapping |Hannah Rogers This video was originally featured in the NewMR 2022 conference. In this session Hannah Rogers discusses Attribute Mapping, a tried and tested Blue Yonder methodology which helps us delivery valuable insight for our clients In this one day, digital conference Hannah Rogers discussed how Using an innovate A-Map [...]

NewMR: Future Thinking – Attribute Mapping2022-08-25T12:39:37+00:00

Innovation Masterclass: ‘Using Insight to Drive Innovative Change’ with Ros Antrobus (LIV Golf)

2022-08-25T10:10:54+00:00

Innovation Masterclass: 'Using Insight to Drive Change' with Ros Antrobus (LIV Golf)This interview originally featured in the Innovation Masterclass 2022. In this session, Richard Heath (Blue Yonder) & Ros Antrobus (LIV Golf) discuss how we can use insight to drive innovative change. The Innovation Master Class 2022 is a partnership between Aura Insight, the [...]

Innovation Masterclass: ‘Using Insight to Drive Innovative Change’ with Ros Antrobus (LIV Golf)2022-08-25T10:10:54+00:00

Innovation Masterclass: ‘Overcoming Barriers’ With Ben Diamant (OONI)

2022-08-25T10:08:45+00:00

Innovation Masterclass:'Overcoming Barriers' with Ben Diamant (Ooni Pizza Ovens)This interview originally featured in the Innovation Masterclass 2022. Hannah Rogers and Ben Diamant (Head of Product, OONI) sit down to discuss how we can overcome barriers. Exploring the questions: ‘how can we onboard stakeholders to drive innovation?’ & ‘How can we join the cross function, practical [...]

Innovation Masterclass: ‘Overcoming Barriers’ With Ben Diamant (OONI)2022-08-25T10:08:45+00:00

Innovation Masterclass: ‘Leadership in the Innovation Space’ with Val Pastrana

2022-08-25T10:12:27+00:00

Innovation Masterclass: 'Leadership in the Innovation Space' with Val PastranaThis interview originally featured in the Innovation Masterclass 2022. Hannah Rogers (Blue Yonder) & Val Pastrana (Mondelez) discuss ‘Leadership’, how important it is in an innovation environment, and the challenges of creating a culture of innovation.   The Innovation Master Class 2022 is a partnership [...]

Innovation Masterclass: ‘Leadership in the Innovation Space’ with Val Pastrana2022-08-25T10:12:27+00:00

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