Gemma Baldwin joins as Insight Director & Team Manager

2022-03-28T08:52:29+00:00

We are proud to announce that Gemma Baldwin has joined our specialist Qualitative team as an Insight Director & Team Manager. Gemma is currently on the board of the Association of Qualitative Research and joins us from Relish Research where she was previously an Insight Director and part of the SLT. She will manage the [...]

Gemma Baldwin joins as Insight Director & Team Manager2022-03-28T08:52:29+00:00

Huw Williams joins as Senior Director

2022-03-28T08:55:19+00:00

We are happy to announce that Huw Williams has joined Blue Yonder's own Brand:Lab as a Senior Director. Williams has over 20 years’ experience in research, most recently at InSites Consulting, managing relationships with major clients such as Philips and Unilever. Head of Brand:Lab Mat Sloan added: “Huw is a fantastic addition to the team [...]

Huw Williams joins as Senior Director2022-03-28T08:55:19+00:00

Caroline Benfield joins as Associate Director

2022-03-28T09:13:22+00:00

We are proud to announce that Caroline Benfield has joined our R&D specialist insight division Sense:lab as an Associate Director. Caroline joins us from DJS Research, where she spent four years, after fifteen years at Swift Research, working in R&D insights on a very diverse portfolio of brands. Head of Sense:lab Kate Binner said: [...]

Caroline Benfield joins as Associate Director2022-03-28T09:13:22+00:00

Mat Sloan joins as Head of Brand:lab

2022-03-28T09:20:24+00:00

We are proud to announce that we have appointed Mat Sloan as Head of Brand:lab, our specialist marketing insights department. Before joining Blue Yonder, Mat was a senior director at Catalyx and has also worked for companies including Black Swan Data, Streetbees and Savanta. He will be joining Brand:lab, our team of marketing insights [...]

Mat Sloan joins as Head of Brand:lab2022-03-28T09:20:24+00:00

Blue Yonder Opens Sense:Lab Product Testing Centre

2022-03-28T10:02:40+00:00

Blue Yonder Research has launched an R&D insight and product testing facility called Sense:Lab. At Blue Yonder we already operates comms specialist Brand:lab; and an in-house tech incubator team, which invests company profits in creating insight tech for the core agency. In combination with the firm's proprietary participant panel, the new Sense:Lab facility aims [...]

Blue Yonder Opens Sense:Lab Product Testing Centre2022-03-28T10:02:40+00:00

Karen Schofield joins the Blue Yonder team as Head of Qual

2022-03-28T09:11:08+00:00

We are proud to announce that Karen Schofield has joined Blue Yonder as Head Qualitative Research. Schofield began her career with Join The Dots, where she worked for more than twelve years - initially in the UK, and for the last three years leading the Singapore office. During her time with the company, she [...]

Karen Schofield joins the Blue Yonder team as Head of Qual2022-03-28T09:11:08+00:00
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