It’s about winning in the moments that matter; spotting the unmet need, showing up when desire strikes, breaking through barriers, and easing frustrations. It’s about sparking love, fueling passion, softening embarrassments. Standing steady in doubt. Being the shield of confidence.

But here’s the truth: if you don’t know when those moments happen, or how your product performs in them, you can’t help. And if you can’t help, you can’t win.

There’s no thrashing in CPG. Every win is a split-second win. A sprint to the finish.

And you can’t measure a real-world sprint from behind a screen. You’ve got to get out there. Get hands-on. Get physical.

Join the Webinar

An hour of inspiration. A celebration of moments.

Blue Yonder invites you to a unique webinar where we’ll explore the power of moments in CPG, and how the right technology can help you win them.

  • Discover the latest tech designed to capture and analyse moments

  • Learn from Food & Beverage, a category facing a generational shake-up. With the rise of GLP-1 medications and changing consumption habits, almost all your consumer moments can vanish overnight. How do you react? What happens next?

  • Apply the lessons to your own world. Whether you’re in Food & Beverage or another CPG category, this is your chance to learn from an industry navigating major disruption

📅 Thursday, 27 November 2025, 2:00 – 3:00 pm GMT (London time – check your local time here)

60 minutes of insights and inspiration

Bonus: Sign up for the webinar and afterwards receive the full accompanying report; your guide to winning the moments that matter.

The Campaign for Real Innovation - C4RI

Meet the speakers…

Richard Heath - Managing Director at Blue Yonder

Richard Heath
Managing Director

Kate Binner Head of Sense:lab Blue Yonder Research

Kate Binner
Head of R&D Insight

Ready to talk?

Tell us about your goals. Whatever the stage, whatever the horizon, let’s find a way to get your business an edge.