Ewan

About Ewan Poulson

This author has not yet filled in any details.
So far Ewan Poulson has created 18 blog entries.

Comprehensive Insights to Launch a New Acrylic Paint

2023-12-04T09:35:46+00:00

Industry: Arts Product: Acrylic paint Location: US Solution: Qual HUT and digital community panel recruitment “The whole team would like say how satisfied we were with Blue Yonder as an agency, we always feel like we are in safe hands and appreciate your professionalism! We were all happy to be working together [...]

Comprehensive Insights to Launch a New Acrylic Paint2023-12-04T09:35:46+00:00

Blue Yonder Innovation Awards Q3 2023

2023-11-21T16:52:12+00:00

Blue Yonder Innovation Awards Q3 2023 Each quarter, we come together to applaud the multitude of innovations within our teams. Every team showcases their most notable innovation of the quarter, and the entire company participates by voting for their preferred innovation and presentation. Although every innovation is significant, only one entry can win [...]

Blue Yonder Innovation Awards Q3 20232023-11-21T16:52:12+00:00

Blue Yonder Welcomes New Associate Director

2023-10-24T12:20:03+00:00

We are proud to welcome Gemma Mitchell as Associate Director Blue Yonder Research, a leading name in innovative market research, is thrilled to announce the latest addition to its team – Gemma Mitchell, our new Associate Director. Gemma, has joined us from MMR, and we couldn't be more excited about the [...]

Blue Yonder Welcomes New Associate Director2023-10-24T12:20:03+00:00

Blue Yonder Sponsors Pangborn 2023

2023-09-13T13:35:06+00:00

We took the opportunity to be Silver sponsors at the world's leading Sensory Science Symposium. This month, Kate Binner and Lara Rudin attended the Pangborn Sensory Science conference in Nantes, France. This was an amazing opportunity to meet new and potential clients from across the globe. Kate additionally hosted our workshop: ‘The Claims Workshop: How [...]

Blue Yonder Sponsors Pangborn 20232023-09-13T13:35:06+00:00

Local Nuances in a Global Landscape

2023-10-26T18:25:05+00:00

Industry: Hospitality Location: UK Solution: Brand Mapping "The insights provided were invaluable. They didn't just shed light on what our customers want but made it clear how those desires vary across regions. By understanding the balance between our global brand's appeal and local needs, we're now better positioned to deliver exceptional experiences." [...]

Local Nuances in a Global Landscape2023-10-26T18:25:05+00:00

Redefining Position: From Category Follower to Leader

2023-10-26T18:25:37+00:00

Industry: FMCG Category: Food Location: UK Solution: Ethnographic Brand Mapping "After struggling to gain traction against category giants, the insights from this study were a game-changer. The team didn't just help us find a place in the market; they carved out a leadership position for us. Now our product isn't just another [...]

Redefining Position: From Category Follower to Leader2023-10-26T18:25:37+00:00

Revitalising the Pasta Aisle

2024-01-02T11:13:52+00:00

Industry: FMCG Category: Food Location: UK Solution: Quant Assessment Toolkit "Blue Yonder transformed the once-stagnant pasta aisle into a hub of innovation and excitement. Their insights and strategies have reignited our passion and confidence in the category's growth potential." From boredom to boom: Unleashing hidden potential with Blue Yonder [...]

Revitalising the Pasta Aisle2024-01-02T11:13:52+00:00

Blue Yonder Innovation Awards Q2 2023

2023-07-28T14:52:20+00:00

Blue Yonder Innovation Awards Q2: April to June 2023 We are proud to announce the winners of our Quarterly Innovation Award for Q2! The competition was incredible for this quarter, arguably our best review yet! Everyone in the team has worked so hard and presented their innovations fantastically, however we [...]

Blue Yonder Innovation Awards Q2 20232023-07-28T14:52:20+00:00
Go to Top