Industry: FMCG Category: Food & Beverage Location: UK Solution: Tasting sessions & focus groups ‘Thanks so much for this! It’s clear now exactly how the new product has performed for consumers, and we now know how to make it even better!’ The Challenge: Our client aimed to refine and [...]
Cultivating a Culture of Innovation As part of our recent event, Innovate & Elevate: Amplifying a culture of innovation, we interviewed Ben Diamant, an accomplished inventor and the head of design and product management at CMD. In this insightful discussion, Ben emphasises that while great ideas and robust processes are [...]
Embarking on the journey of Research and Development (R&D) excellence requires more than just expertise; it demands a meticulous approach, a deep understanding of consumer perceptions, and a relentless pursuit of innovation. At Blue Yonder Research, we've honed these qualities over two decades of collaboration with industry leaders, empowering R&D teams to unlock their [...]
Stay In Touch