Unlocking the Secrets of Randomisation in Product Testing
Ewan Poulson2024-04-22T10:24:55+00:00A Strategy for Eliminating Bias In the complex world of product testing, understanding human behaviour is crucial. Did you know that humans inherently struggle with randomisation? When asked to test products in a sequence they choose, bias patterns emerge which can skew results and insights. Humans, as decision-makers, are prone to cognitive biases that [...]
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