Industry: Healthcare Location: UK Solution: Clickscape® "I always need someone there to explain things but with this tech I can use that to show them. I won’t have to explain it then or remember – no way I’ll remember anyway: the doctors can see for themselves instead of me having to remember." [...]
Industry: FMCG Category: Food & Beverage Location: UK Solution: Tasting sessions & focus groups ‘Thanks so much for this! It’s clear now exactly how the new product has performed for consumers, and we now know how to make it even better!’ The Challenge: Our client aimed to refine and [...]
Industry: FMCG Category: Food & Beverage Location: UK Solution: Recruitment & Qual "Thanks again for the brilliant work you have done – we are still looking at the results regularly and keep finding useful insights and arguments in there." The Challenge: Our client developed new cooking sauces and creams [...]
Industry: Pet food Location: UK Solution: Panel recruitment & Qual HUT “Just wanted to highlight that as always, Abbie is an absolute pleasure to work with. Every project feels like it has her 100% focus, and she brings such a depth of empathy and understanding for our project goals, I often find [...]
Industry: FMCG Category: Laundry, Air Care, Lavatory Care, ADW (Automatic Dishwashing) Location: Slough & Central London Solution: Ethnography Qual Type Of Study: IHVs (In-Home Vists) & ASTs (Accompanied Shopping Trips) "This was so useful – having the ability to have someone asking questions in the correct way, and observing our consumers using [...]
Industry: Home care Category: Fragrance Location: Leeds Solution: Agile Research Type of study: HUT "We are incredibly grateful for the transformative support we received from Blue Yonder. Their SPRINT methodology was a game-changer in our fragrance testing journey. The swift, agile approach not only saved us valuable time and resources but also [...]
Industry: Retail Location: Leeds Solution: Shopper:lab™ Type of study: CLT "The whole team were awesome. We felt supported and understood. They were able to accommodate our request and provide us with early presentations. Isabel was fantastic." The Challenge: Amidst a rebranding effort, the objective was to highlight the positive [...]
Industry: FMCG Category: Home Care Location: Leeds Solution: Qual Type of study: HUT & CLT "Blue Yonder delivered a game-changing solution, unravelling key consumer insights and optimising our products for success. Thanks to their strategic approach, we've reclaimed market share and are thriving in a competitive landscape." The Challenge: [...]
Industry: FMCG Category: Personal Care Location: Leeds Solution: Shopper:lab™ Type of study: CLT "We were delighted with how smoothly the projects went. The Blue Yonder team were able to implement last-minute changes during fieldwork as requested, such as the addition of shopping baskets, adapting camera angles, and amending the discussion guide to [...]
Industry: Arts Product: Acrylic paint Location: US Solution: Qual HUT and digital community panel recruitment “The whole team would like say how satisfied we were with Blue Yonder as an agency, we always feel like we are in safe hands and appreciate your professionalism! We were all happy to be working together [...]
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